This is probably one of the best sunscreen advertising integrations we’ve seen in a while. The plot, though uncomplicated — a girl by the pool — but still catchy. After all, we are talking about the winner of the Miss Universe contest, Olivia Culpo, who for almost ten years since the “coronation” not only did not lose her former greatness, but also became many times more popular.

Olivia demonstrates the protective properties of the cream by her own example – sitting by the pool in a tiny bikini, which really barely protects the skin from the sun’s rays.

The classic model of the swimsuit in the shade of electric blue Kalpo added a fashionable accessory — a powerful gold chain on the wrist, thereby further emphasizing its own fragility. It’s hard to believe that with a full Hollywood makeup, like at that very beauty contest, it’s comfortable to sunbathe-unless you make a splash at a pool party.